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Agoda.com Signs Distribution Agreement with Marriott International Hotels

PRLog (Press Release) –
Jun 04, 2009 – Agoda.com, an online travel company specializing in discounted hotel bookings in Asia, today announced a partnership with Marriott International Inc., (NYSE:MAR), the internationally renowned hotel and resort company with 3,100 properties worldwide. The partnership allows distribution of Marriott’s branded, world-class hotels via Agoda’s websites.

The distribution agreement covers all Marriott’s properties worldwide.  Agoda.com is considered a specialist in the Asian marketplace and is expected to focus initially on the Asia Pacific region, in popular destinations like Bangkok, Hong Kong and Singapore.

According to Wilfred Fan, Agoda’s Vice President, Business Development, “We are very excited about our partnership with Marriott, one of the most recognized and internationally respected brands.  Our ability to generate incremental business via our extensive market coverage throughout the Asia Pacific region is becoming a more attractive proposition to global hotel chains like Marriott. Our investment in technology has also proven a critical factor in sealing this partnership.  Hotels are given complete control of their inventory and content, with more flexibility to adapt in the current dynamic environment.”
The partnership provides Marriott with a platform which enables them to move room inventory online more effectively. Agoda will provide Marriott with access to their Yield Control System (YCS) allowing properties to dynamically manage yield rather than focusing on negotiating long-term pricing or allotments.  Agoda’s local market expertise will enable it to provide Marriott with advice on frequently changing market situations and trends which can translate into opportunities to increase revenue and growth.

Mr. Oral Muir, Senior Director, Global eCommerce Channels, Marriott International, said “We have been looking for an established online travel partner in Asia with progressive distribution technology and an international focus.  This new agreement helps us extend our reach to the ever-growing online consumer market.  Agoda’s strong presence, solid technology platform, and international marketing expertise will drive strong results. We are delighted to work with Agoda and confident that the relationship will, no doubt, be a mutually beneficial one.”

For more information regarding Agoda, please access its website at http://www.agoda.com or contact the Agoda Team via e-mail at info@agoda.com.

# # #

About Agoda Company:

Agoda Company Pte. Ltd.(www.agoda.com) is an online hotel reservations service, which specializes in securing the lowest discount hotel prices in Asia. Agoda.com is part of Priceline.com(Nasdaq:PCLN). Agoda’s network includes over 9,000 hotels in Asia and more than 90,000 worldwide. The staff of over 300 professionals, located throughout Asia, provides a first-rate reservation service that uniquely combines local knowledge and local connections to provide the best hotel deals to both business and leisure travelers.

About Marriott International, Inc.:

MARRIOTT INTERNATIONAL, Inc.(NYSE:MAR) is a leading lodging company with more than 3,100 lodging properties in 66 countries and territories. Marriott International operates and franchise hotels under the Marriott, JW Marriott, The Ritz-Carlton, Renaissance, Residence Inn, Courtyard, TownePlace Suites, Fairfield Inn, SpringHill Suites and Bulgari brand names. For more information, please visit www.marriott.com.

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